Millies Trust is a charity that was founded after a choking incident involving their daughter tragically led to her passing away. In her memory the charity have since provided paediatric first aid training to thousands of people, their life saving skills helping many along the way.
Project
Create a package of 3 promotional films for Millies Trust to use across their Social Media channels & online
Experience Of Working In A Respectful Manner With Sensitive Subject Matters
Storytelling Experience
Background
Pixel Assist was commissioned to make three films for the charity Millie’s Trust. These were to give an idea of one of First Aid training sessions run by the charity, a testimonial from one of the service users & a short film of the charity’s founders telling their story.
Work
This is a job we will never forget at Pixel Assist – it was an emotionally complex shoot that required careful work to make sure the videos we produced ‘worked’ in the right way for the Charity.
By way of example, for the Dan and Joanne film shown above we had to get the story on camera in a very specific way, so it carried the right amount of emotional content without being too intense.
This was to make sure it engaged with the viewers without being overwhelming.